Early-bird prices by date

Give a ticket type a lower price until a date, or several steps of prices. The page tells buyers how long the price holds. Every order keeps the price of the moment it was made.
PLANSFrom Growth

The problem it solves

  • Early-bird offers are changed by hand at midnight, and someone forgets.
  • Buyers who paid the early price are charged the full price on the counter receipt.
  • Nobody can tell later which price an order was sold at.

How it works

  1. Open a ticket type and, under Early Prices, add a line with Until and the Price.
  2. Add more lines for more steps, for example one price until 1 December and another until 15 December.
  3. Until each date, its price applies. After the last one, the ticket type's own price applies.
  4. The event page shows This price until a date, then the next price.
  5. Online, at the counter and in the app, the order takes the price that holds at that moment and keeps it.

Everything it does

Early prices

  • Any number of steps per ticket type, each with Until and Price
  • The first step whose date is not over applies; then the ticket type's own price
  • Two steps of one ticket type cannot end at the same moment; a price cannot be negative
  • The price follows the ticket type's tax: with or without tax included, as the tax says

What buyers see

  • This price until a date, then the next price, on the event page and in the app
  • The order form and the total use the price of now
  • An order keeps its price; a later change or date does not alter it

With the other features

  • The sale window (Sale Opens, Sale Closes) still decides when the type is on sale at all
  • A promo code comes off the early price
  • On the SmartMy cloud, Buyer Pays, SmartMy's Fee and You Get show beside each early price
  • Copying an event (Scale) moves the early-price dates by as many days as the event

Who uses it

Event organiserAdds and changes the early prices of their events' ticket types.
BuyerSees the price now and until when it holds, and pays that price.
Counter sellerSells at the price that holds that day.

Where you use it

  • Web: the ticket type form on the event, under Early Prices
  • The event pages and the order form
  • The SmartMy Events app: the price now and until when (built and in testing, not in the app stores yet)
  • Not on Starter: the Early Prices part is hidden

What you control

Settings

  • Early prices: none to start with; the ticket type's own price applies

Questions

Can I have more than one early-bird step?

Yes. Add a line for each step with its date. Each applies until its date, and the normal price comes after the last.

Do buyers see when the price goes up?

Yes. The event page says This price until the date, then the next price.

What price does an unpaid order keep?

The price of the moment the order was placed, while it is held for payment. A new order after the date gets the new price.

Is this in Starter?

No. Early prices come with Growth and Scale.

Related features

See your next event on it.

Tell us what you are running, how many people come and how you sell today. We will set up the event with you on SmartMy Events.