Monthly client report, emailed on the 1st

On the 1st of every month each active agency client's people get last month's report as a PDF. It has posts published, customers who wrote, and broadcasts sent, read and clicked. It also has people in journeys, leads from ads and sales in chat. Print any month from the client.
PLANSFrom Growth

The problem it solves

  • The first week of each month goes into copying numbers into slides.
  • Clients ask what they paid for and the answer is a long email.
  • Different account managers report different numbers.

How it works

  1. Set up the client with its Entity and Client People who have an email.
  2. On the 1st, last month's report is made as a PDF for every active client.
  3. Each client person gets it by email, Monthly Client Report, with the PDF attached and a pointer to the client portal.
  4. Any time, press Print Report on the client, choose any day of the month and press Print.

Everything it does

In the report

  • Posts published, with the list of posts, their dates and accounts
  • Customers who wrote to you, and their messages
  • Broadcast messages sent, in how many broadcasts; read and clicked
  • People who entered journeys
  • Leads from ads (test leads left out)
  • Sales in chat: paid chat carts, amount and count, in the client's currency
  • Prepared by your agency with SmartMy Marketing

Sending

  • On the 1st, for every Active client with an Entity and Client People
  • By email with the PDF; the PDF is also kept in the client's files
  • A problem with one client does not stop the others

Who uses it

Account managerPrints a report for any month and checks the numbers.
Client's peopleGet the report by email each month.

Where you use it

  • Web: Marketing > Clients > the client > Print Report
  • Email: the client's people
  • Not in the phone app: this is done on the web. The SmartMy Marketing app covers chats, contacts, posts, leads and campaigns

What you control

Settings

  • Status Active and Client People decide who gets it
  • Sending day: the 1st (fixed)

Notifications

  • Monthly Client Report: to the client's people, by email with the PDF, sent at once on the 1st. Each person can switch off the email for themselves

Questions

Can we change what the report shows?

Not yet. The report has a fixed set of numbers and the list of posts.

Does it include ad spend and social reach?

No. Those are in Ads > Campaigns > Ad Results and Social > Analytics; the report covers posts, chats, broadcasts, journeys, ad leads and chat sales.

Can we stop it for one client?

Set the client to Paused, or remove the people from Client People. Print Report still works.

Is it white label?

No. It says it was prepared by your agency with SmartMy Marketing.

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