Comments: sentiment, hide rules, replies and likes
Comments on your Facebook and Instagram posts arrive in one list as they are written, sorted positive, neutral or negative by AI. Reply, like, hide or turn a commenter into a contact, and let hide rules remove spam and abuse at once.
PLANSFrom Growth
Connects once Meta approves SmartMy's Meta app (App Review); tested with you before go-live. Built and tried on our test systems, not yet with a customer's Meta account.
The problem it solves
- A complaint sits under a post for two days because nobody opened that page.
- Spam links and abuse stay visible until someone notices.
- Questions in comments are never turned into leads.
How it works
- Comments on your connected pages' and Instagram accounts' posts arrive in Marketing > Social > Comments. New ones come first, with the account, the time and the text.
- The AI sorts each new comment Positive, Neutral or Negative right after it arrives.
- Open a comment. Write in Our Reply, or press Suggest a Reply for a draft from the AI agent's knowledge, then Reply. It is posted under the comment.
- Like (Facebook), Hide, Done or Make a Contact as needed.
- A manager sets Comment Hide Rules: words or phrases, one a line. A comment with one of them is hidden on the post as it arrives.
Everything it does
Each comment
- From, the account, the post, when, the text, the comment it answers
- Sentiment: Positive, Neutral, Negative
- States: New, Answered, Hidden, Done; Liked; Our Reply; the contact
Actions
- Reply: posted under the comment on Facebook or Instagram; the comment becomes Answered
- Suggest a Reply: a short, friendly public reply from the AI agent's facts; complaints get an apology and an invitation to message you
- Like: Facebook comments
- Hide: hidden on the post ("Hide this comment on the post?")
- Done, and Make a Contact (a new contact with the comment noted)
Hide rules and sentiment
- Comment Hide Rules per Entity: a comment containing any listed word or phrase is hidden at once. A word inside a longer word also matches, so choose them with care
- Hidden comments are not sorted by sentiment
- Sort Comments by Sentiment with AI: on per account; untick it on the account to stop
Who uses it
Marketing UserAnswers, likes, hides and closes comments.
Marketing ManagerSets the hide rules.
Where you use it
- Web: Marketing > Social > Comments and Comment Hide Rules
- Web: Configuration > Channels > Numbers and Accounts (sentiment on or off)
- The SmartMy Marketing app: new comments, reply, Write with AI, like and hide (in testing, not in the app stores yet)
What you control
Settings
- Sort Comments by Sentiment with AI: on, per account
- Hide rules: none until you add them
Notifications
- None; new comments show in the list
Questions
Do private messages come here too?
No. Messenger and Instagram messages are in the inbox; this list holds comments on your posts.Can it hide abusive comments by itself?
Yes, with hide rules: a comment containing one of your words is hidden as it arrives.Can I like an Instagram comment?
No. Like works on Facebook comments only.Are Google reviews included?
No. Google Business reviews are not built.Related features
SOCIAL AND ADSSocial posts and a calendar for Facebook and InstagramPlan Facebook and Instagram posts on a calendar, schedule them, add a first comment, and have posts approved before they go out. Each account's result and link is kept on the post.SOCIAL AND ADSSocial analytics and the best times to postEvery night SmartMy reads each connected page's and Instagram account's followers, reach and engagement from Meta. It also reads the results of your posts from the last 30 days. A day-by-hour table shows when your posts do best.SOCIAL AND ADSListening on news, Reddit, Hacker News, feeds and InstagramWatch the web for your brand, products and rivals. Topics are searched every 2 hours on Google News, Reddit, Hacker News and the feeds you add. Each mention gets a sentiment, and negative ones are told to the person you choose.CHANNELS AND INBOXOne inbox for every channelWhatsApp, Instagram, Messenger, web chat and replies to your outreach emails come into one inbox. Your team assigns, tags, notes and answers every chat in one screen, with the 24-hour reply window shown on each chat.AI AND SELLINGThe AI agent suggests replies, and every answer is loggedTell the AI agent who you are, what you sell and what it must never say. In the inbox it drafts the reply from the chat and your own prices. A person checks and sends it, and every answer is logged.
See your inbox and campaigns on it.
Tell us which channels your customers use, how leads reach you and how many people answer them. We will connect a channel with you and run your first journey.