WhatsApp, Instagram and Facebook pages connected through SmartMy's Meta app, with number health
Connect your own WhatsApp numbers, Instagram accounts and Facebook pages from one screen, in Meta's own windows. Their messages come to one inbox, and each WhatsApp number shows its quality rating and messaging limit, with an alert when the quality falls.
PLANSEvery plan
The problem it solves
- Getting a WhatsApp Business API number means forms, a reseller and a developer for the webhook.
- Instagram and Facebook messages are answered in two more apps, by whoever has the phone.
- Meta lowers a number's quality after a careless broadcast, and you find out when messages stop going out.
How it works
- A Marketing Administrator opens Marketing > Configuration > Channels > Connect.
- WhatsApp: press Connect WhatsApp and pick or create your WhatsApp Business Account and number in Meta's window. A number new to WhatsApp Business asks for a six-digit PIN; choose one and keep it.
- Instagram: press Connect Instagram, log in to your business or creator account and allow messages and comments.
- Facebook: press Connect a Facebook Page, log in and choose the page whose Messenger chats should come in.
- Each one appears under Numbers and Accounts. Meta's messages, delivery and read reports reach you through the SmartMy service, so there is no webhook to set up.
- On a WhatsApp number, the WhatsApp Health box shows the quality rating and messaging limit, read every 6 hours and whenever Meta reports a change.
Everything it does
Connecting
- WhatsApp through Meta's Embedded Signup: your own WhatsApp Business Account and number, not a shared one
- Instagram through Instagram Login, for business and creator accounts: messages, comments and publishing are asked for
- Facebook pages for Messenger: you log in to Facebook and pick the page from your list
- Numbers, accounts and pages up to your plan's limit, each in the Entity you are working in
- Connecting the same number again updates it instead of adding a second one
- Only people with the Marketing Administrator role see Connect; no Settings access is needed
After connecting
- Every number and account is listed in Configuration > Channels > Numbers and Accounts
- Connected Through SmartMy and Token Valid Until show on each one
- Instagram's 60-day token is renewed by itself before it ends; a renewal problem is written on the account
- Messages that no feature takes go to the inbox; delivery and read states update the messages you sent
- The same numbers are used by outreach, journeys, broadcasts, selling in chat and the AI agent
WhatsApp number health
- Phone Number, Display Name, Quality Rating (green, yellow, red), Messaging Limit (Meta's tier) and Health Checked
- Read from Meta every 6 hours, at once when Meta reports a quality or limit change, and when you press Check Now
- When the quality falls (green to yellow or red), a note is written on the number and the Entity's administrators are told
Who uses it
Marketing AdministratorConnects numbers, Instagram accounts and Facebook pages, and checks number health.
Administrator (Settings)Gets the alert when a WhatsApp number's quality falls.
Marketing User and ManagerAnswer the messages of the connected numbers in the inbox.
Where you use it
- Web: Marketing > Configuration > Channels > Connect, and Numbers and Accounts
- Not in the phone app: this is done on the web. The SmartMy Marketing app covers chats, contacts, posts, leads and campaigns
- Not for SMS, Google Business messages, LinkedIn or X: only WhatsApp, Instagram and Facebook pages are connected here
What you control
Settings
- Which numbers, accounts and pages are connected, per Entity
- Check Now on a WhatsApp number reads its health at once
- Health check: every 6 hours (a scheduled job)
Notifications
- WhatsApp Number Quality Fell: to the Entity's administrators, in the app and by email, sent at once. Each person can switch off the email for themselves
Questions
Do we need a developer or a webhook?
No. You connect in Meta's own windows from the Connect screen, and Meta's events reach your database through the SmartMy service.Can we keep our existing WhatsApp Business app number?
The number must be moved to the WhatsApp Business Platform in Meta's window. A number new to WhatsApp Business asks for a six-digit PIN, which you choose and keep.Can we connect several numbers?
Yes, up to your plan's limit: 1 on Starter, 3 on Growth, 10 on Scale, each in the Entity you are working in. At the limit, archive one or move up a plan.Is it working with Meta today?
It is built and tested on our systems. It connects once Meta approves SmartMy's Meta app, and we test it with you before go-live.Who hears about a fall in quality?
The Entity's administrators get WhatsApp Number Quality Fell in the app and by email, and a note is written on the number. Send less marketing from it until it recovers.Related features
CHANNELS AND INBOXOne inbox for every channelWhatsApp, Instagram, Messenger, web chat and replies to your outreach emails come into one inbox. Your team assigns, tags, notes and answers every chat in one screen, with the 24-hour reply window shown on each chat.CHANNELS AND INBOXA web chat bubble for your websiteOne line of script puts a chat bubble on your website. Visitors write from any page, the chat lands in the same inbox as WhatsApp and Instagram, and your team's replies appear in the bubble.AUDIENCEConsent per contact, channel and Entity, with STOP and STARTEvery opt-in and every withdrawal is kept per person, channel and Entity, with where it came from and its proof. STOP in a chat or an unsubscribe click is recorded by itself, and WhatsApp marketing goes only to people who said yes.OUTREACHWhatsApp templates and Meta's approvalWrite your WhatsApp templates in SmartMy, with parameters, a header and buttons, and send them to Meta for approval from the number. Approved templates are what sequences, journeys, broadcasts and the inbox send outside the 24-hour window.OUTREACHWhatsApp opt-in word, link and QR codeGive each WhatsApp number an opt-in word. Whoever sends it from your QR code, wa.me link or ad is opted in to WhatsApp marketing. Their message is kept as proof, and they get your reply.ACROSS SMARTMY MARKETINGNotificationsSmartMy Marketing tells the right person when something needs them: a post to approve, a WhatsApp number whose quality fell, a blocklisted mailbox. Customers get payment links and receipts in the chat.
See your inbox and campaigns on it.
Tell us which channels your customers use, how leads reach you and how many people answer them. We will connect a channel with you and run your first journey.