Website visitor tracking after consent
A script on your website records the pages a browser views once the visitor agrees. When the visitor becomes a known contact, through a tracked email link or a form, their pages show on the contact. They can start a journey.
PLANSFrom Growth
The problem it solves
- A prospect reads your pricing page three times and nobody calls them.
- Follow-ups go to everyone the same way, whatever they looked at.
- Tracking scripts record visitors without asking.
How it works
- A Marketing Administrator opens Marketing > Configuration > Tracked Websites and presses New.
- List the Website Addresses, one a line. Visits from other addresses are refused.
- Keep Show Our Consent Banner on, or turn it off if your own cookie banner sets window.htConsent = true when the visitor agrees.
- Copy Put This on Every Page into every page of your website.
- Nothing is recorded before consent. After it, each page view is kept for that browser.
- The browser becomes a contact when they click a tracked link in an outreach or broadcast email, or send one of your forms. Their earlier pages stay with them.
Everything it does
A tracked website
- Website Addresses (required for any visit to count)
- Show Our Consent Banner: on; Banner Text: We use a small cookie to understand which pages help you. OK?
- Keep Visits (Days): 180
- One script line per website
Visits
- Page, title, where from and when
- At most 300 page views a browser a day
- Visits older than the keep days are deleted every night
- Audience > Forms and Visits > Page Visits; the Page Visits button on a contact
Knowing who it is
- Links in outreach and broadcast emails carry the person's code
- Sending a form joins that browser to the contact
- Unknown visitors stay as a browser id, with no name
Using it
- A journey on Visited a Page: a known contact viewing a page whose address contains, say, /pricing enters it
- Segments: the rule Viewed a Page
Who uses it
Marketing AdministratorSets up tracked websites and puts the script on the site.
Marketing UserReads a contact's pages before calling and builds journeys on visits.
Website visitorAgrees or says no on the banner.
Where you use it
- Your website: the script and the consent banner
- Web: Marketing > Audience > Forms and Visits > Page Visits, Configuration > Tracked Websites
- Not in the phone app: this is done on the web. The SmartMy Marketing app covers chats, contacts, posts, leads and campaigns
What you control
Settings
- Show Our Consent Banner: on
- Banner Text: as above
- Keep Visits (Days): 180
Questions
Is anything recorded before the visitor agrees?
No. The script sends nothing until the visitor presses OK on the banner, or your own banner sets window.htConsent = true.Can we see who an anonymous visitor is?
No. A visitor is named only after they click a tracked email link or send one of your forms.How long are visits kept?
180 days to start with, a setting per website. Older visits are deleted every night.Can a visit start a WhatsApp follow-up?
Yes. A journey on Visited a Page can send an approved WhatsApp template to people with a WhatsApp opt-in.Related features
AUDIENCEForms with their own page or an embed scriptBuild a sign-up or enquiry form in Marketing, share its own page or paste one script line into any website. Each entry becomes a contact with its consent and proof, joins your list and journey, and gives someone a follow-up task.AUDIENCESegments on fields and behaviourPick people by what they are and what they did. Use tags, lists, consent, emails opened or clicked, chats, broadcasts read, forms sent, pages viewed and purchases. Segments refresh every hour and feed journeys, broadcasts and Meta ad audiences.CAMPAIGNSJourneys: triggers, waits, If / Else, tags, tasks and goalsAutomate what happens after someone enters. Wait, send an email or WhatsApp message, and branch on a reply or a tag. Tag people, give someone a task, and end at your goal.OUTREACHEmail sequences over many mailboxes, with tracking and one-click unsubscribeCold and warm outreach as plain, personal emails. Each sequence sends from a pool of your mailboxes, a little at a time. It keeps follow-ups in the same thread and stops for a person when they reply. Every email carries an unsubscribe link and the one-click unsubscribe header.CHANNELS AND INBOXA web chat bubble for your websiteOne line of script puts a chat bubble on your website. Visitors write from any page, the chat lands in the same inbox as WhatsApp and Instagram, and your team's replies appear in the bubble.
See your inbox and campaigns on it.
Tell us which channels your customers use, how leads reach you and how many people answer them. We will connect a channel with you and run your first journey.